Last updated: October 14, 2026

    Lifetime Basement Waterproofing (“we,” “us,” “our”) respects your privacy. This policy explains how we collect, use, and protect information when you visit lifetimebasement.com, contact us, or receive text messages from us.

    Information We Collect

    • Contact details you submit (first and last name, phone number, email address, property address, and details about your project).
    • How you heard about us.
    • Technical data collected automatically (IP address, browser type, pages visited) through cookies and analytics tools such as Google Analytics.

    How We Use Your Information

    • To respond to inquiries, schedule inspections, provide quotes, and perform services.
    • To send appointment reminders, project updates, and customer care messages by phone, email, or SMS when you have consented.
    • To send promotional messages only if you have separately opted in.
    • To improve our website and services.

    SMS / Text Messaging

    If you opt in to receive text messages from Lifetime Basement Waterproofing, we use your mobile number only to send the messages you agreed to receive. Message frequency varies. Message and data rates may apply. Reply STOP to opt out at any time, or HELP for help.

    No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

    How We Share Information

    We do not sell your personal information. We share information only with service providers who help us operate our business (for example, website hosting, CRM, and messaging platforms), under confidentiality obligations, or when required by law. This sharing never includes SMS opt-in data or consent, as described above.

    Cookies

    We use cookies and similar technologies for site functionality and analytics. You can disable cookies in your browser settings.

    Data Security & Retention

    We use reasonable safeguards to protect your information and keep it only as long as needed for the purposes above or as required by law.

    Your Choices

    You may request access to, correction of, or deletion of your personal information, and you may opt out of emails (unsubscribe link) or texts (reply STOP) at any time.

    Children’s Privacy

    Our services are not directed to children under 13, and we do not knowingly collect their information.

    Changes

    We may update this policy. Changes take effect when posted on this page.

    Contact Us

    Lifetime Basement Waterproofing
    1230 Peachtree St NE Suite 1900, Atlanta, GA 30309
    Phone: 770-607-3838
    Email: info@lifetimebasementwaterproofing.com